1. Seeing Waste
2. Value Stream Mapping
3. Feedback
4. Iterations
5. Synchronization
6. Set-Based Development
7. Options Thinking
8. Last Responsible Moment
9. Making Decisions
10. Pull Systems
11. Queuing Theory
12. Cost of Delay
13. Self Determination
14. Motivation
15. Leadership
16. Expertise
17. Perceived Integrity
18. Conceptual Integrity
19. Testing
20. Refactoring
21. Measurements
22. Contracts
 
If something does not directly add value as perceived by the customer, it is waste. If there is a way to do without it, it is waste.

"First and foremost, our mission is to provide customer value."